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Crystal Shanks, MSIR

ActionCOACH, Certified Business Coach

Crystal Shanks, Certified Business Coach with ActionCOACH, has been coaching business owners and their teams to achieve optimum results for seven years. As a member of ActionCOACH, the world’s largest business coaching firm, Crystal teaches her clients proven strategies to build thriving businesses. She has worked with hundreds of businesses over the past six years to generate substantial revenues and maximize profits. No stranger to the world of business, Crystal Shanks has hands-on experience as a Vice President of Accounting for a Bay Area firm where she managed 45 employees and 6 managers in a department that reconciled more than $100M each month. Prior to moving to San Francisco in 2002, Shanks received a Masters Degree in Industrial Relations from Iowa State University. Crystal attributes her success as a business coach to her professional integrity and commitment to excellence. “I am a top performer, so I only work with other top performers,” say Shanks, whose clients themselves remark that Crystal is not afraid to “call them out.” Keeping her coaching clients accountable in a diplomatic and encouraging manner is among the strengths that Crystal Shanks brings to the table as a coach. Like any coach, Crystal Shanks is goal-oriented and focused on pushing her clients to achieve results they never imagined were possible. She truly understands business and what it takes to make an enterprise profitable. She describes herself as one who is bottom-line driven and analytical with a talent for seeing what others might miss. Her clients describe her as a “straight shooter,” and they know the feedback they receive from their coach will be honest but constructive. Even more so, Crystal’s clients know that she genuinely cares about them as people. As one client put it, “You’ll hire Crystal because she will help you grow your business, and that’s great. The added bonus is that you’ll also meet a new friend.”

  • Iowa State University - Master's Degree, Industrial Relations

ACADEMIC EXPERIENCE

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